Self-knowledge in job search

Good self-knowledge helps you make conscious career choices, build an authentic personal brand, and navigate your job search effectively. By understanding your strengths, interests, and values, you can identify roles and workplaces that truly fit you. This section offers practical tips and exercises to help you recognise your motivation, strengths, and values—so you can plan your job search purposefully and find a well-matched career path.

Guide Your Life with Self-knowledge

The core of self-awareness is knowing yourself – and knowing yourself is essential for taking charge of your own life.

Self-awareness supports you by:

  • Helping you live according to your values – bringing a sense of meaning
  • Supporting decision-making – making your choices and boundaries clearer
  • Managing stress – recognising your own stress factors and your need for recovery
  • Increasing self-acceptance – adding compassion and flexibility

Well-being comes from living in connection with yourself and acting accordingly. On the career path, too, self-awareness is not just part of the job search - it is the foundation of it.

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Why is Self-knowledge Important in Job Searching? 

Self-knowledge is one of the most important work skills and a key starting point for developing your career, now and in the future. Good self-awareness will help you make more informed career choices, build a strong and authentic personal brand, better prepare for the different stages of your job search, and navigate changes in working life. By understanding your strengths and what you have to offer, you can steer your career with awareness and purpose. 

With a clear picture of who you are and what you want, you can also target your job search to jobs and organisations that match your skills, values and motivation. This not only increases your chances of finding a meaningful job, but also helps prevent misrecruitment - for both the employer and the employee. 

Good self-knowledge in job search can manifest in ways such as: 

  • Helping you to recognise your strengths and areas for development 

  • Aiding your understanding of your motivation and internal drivers 

  • Allowing you to prepare better for job interviews 

  • Reducing the risk of ending up in an unsuitable job 

  • Giving you a convincing and authentic way of communicating about yourself to employers 

Values and Motivation 

In simple terms, values are things that you find important and meaningful in your life. By recognising your own values and aiming to live according to them, you can bring many positive effects into your life. Living in line with your values leads to satisfaction with your own choices, motivation to pursue your goals, a sense of meaning, job satisfaction, and, overall, a life that feels like your own. 

An individual’s values influence what motivates them. For example, if your values relate to fairness or environmental protection, these can be sources of motivation, inspiring you to take action to achieve certain goals. Strong values and internal motivation can give you the strength and resilience to do demanding work, because you see it as important and meaningful. 

Internal motives may also reflect one’s values. For example, if free time is important to you, you might be motivated to achieve a better work-life balance. 

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Values 

Values are principles or beliefs that guide your behaviour and decisions. Values are ideas about what is right or wrong, what is important or less important, and which things in life are worth aiming for. 

Your values are shaped during your life, for example by your culture, religion, upbringing, and personal experiences. The values of your environment also affect your own value system. 

You can start reflecting on your core values by asking yourself the following questions: 

  • What kinds of things were valued in your childhood home? 

  • What kinds of things were valued in the culture, society, or religion you grew up with and/or currently live in? 

  • Which of these things are still important to you personally, and which are not? 

Values influence your actions, even if you are not fully aware of your own values. Acting in line with your values feels good and meaningful. Acting against your values, on the other hand, can cause discomfort. 

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Motivation 

Motives are wants, aims, and psychological needs. They explain why you act and think the way you do. Internal motives often develop as you grow, based on what has been expected of you and what you have been rewarded for. Because internal motives are shaped gradually as you grow, you may not always be aware of what drives and motivates you. 

Motives are things you find desirable and worth striving for. They can push you to reach your goals and may be linked to rewards, achievements, social acceptance, or inner satisfaction. 

In addition to internal motives, there are always goals set by others or expected from the outside. These are shaped by your own expectations and those that others set for you. Ideally, your internal motives are in harmony with external goals and your current life situation. This makes it easier to feel motivated. When you are motivated, you are especially effective and creative. 

If you are not motivated, it may be due to a conflict between your internal motives and the objectives set for you. In these cases, you need a lot of willpower and persistence to reach goals, which can lead to fatigue and frustration. 

What Drives Us to Act? 

Motivation, Values, and Choosing a Workplace 

When choosing a job, your values and motivation are especially important. To enjoy your work and feel satisfied, it is essential to know what is important to you – and to check if these values are found in potential workplaces. 

The factors to consider may include the location of the workplace: do you value a short commute, or are you willing to travel for a more interesting job or better pay? For some, a competitive salary and financial security are most important. For others, a workplace’s culture and atmosphere, sense of community, or values may matter more. Remote work possibilities can also be a deciding factor – especially if freedom, flexibility, or family time are important values for you. 

Many people also value opportunities to learn new things and develop professionally. If professional growth, career progression, or learning are important to you, it’s worth checking what training and development opportunities a workplace offers. If responsibility, environmental friendliness or equality are your core values, the employer’s real actions and reputation in these areas can be crucial for your decision. 

If our daily life and work are based on different values than those of our employer, work might feel exhausting and it can be difficult to stay motivated in the long term. It is also important to recognise that your values may change over time: for example, international job assignments might be attractive when you are younger, while later on, stability, routine, and work-life balance might become more important. 

So, when choosing a job, you should boldly think about what really motivates you, and what issues you are not willing to compromise on. When your values and sources of motivation match your job and workplace, your work will feel more meaningful, everyday life will flow more smoothly, and you are more likely to thrive in your position. Recognising your values and motivation – and relying on them – will support both your workplace wellbeing and long-term satisfaction. 

Read more about finding the right workplace match under the section Setting Career Goals

Exercises Related to Self-Knowledge in Job Search

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What If Your Motivation for Job Searching is Low?  

It is completely normal to sometimes lose motivation for your work or job search. Your life situation, stress, or uncertainty about the future can mean that work-related matters do not feel inspiring right now. There is no need to feel guilty if you are lacking motivation – it is a common feeling and it can also be a chance to reflect on your goals and resources. 

Read more about emotions during job search and how to deal with them on the Job search and emotions page. 

How can you get started when your job searching motivation is low? Read our five tips below! 

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